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Educação financeira e previdenciária que o participante usa.

Um programa completo, com plataforma, conteúdo, ferramentas e campanhas, do tamanho da sua entidade.

a ideia

Ninguém cuida do que não entende. Quem entende, fica.

O futuro positivo cria uma conversa diária entre a entidade e o participante. Quanto mais ele aprende, mais valor enxerga no plano. E a entidade passa a conhecer melhor quem está do outro lado.

para todo mundo

Do chão de fábrica ao escritório.

Conteúdo simples, sem economês, para o participante que está começando e para o que está perto de se aposentar.

  • Linguagem direta e exemplos do dia a dia
  • Formatos para ler, ver, ouvir e testar
  • Acessível no computador e no celular
o que vem no programa

Oito peças que trabalham juntas.

Identidade da sua entidade

A plataforma chega com a cara da entidade. Você escolhe entre três propostas de visual.

Conteúdo todos os dias

Finanças, previdência e qualidade de vida em artigos, vídeos, infográficos, áudios e testes.

Simuladores e calculadoras

Financiamento de imóvel e de carro, metas de investimento, boleto vencido e mais.

Área de discussão

Os participantes trocam experiências, votam nas melhores respostas e mostram o que está em alta.

Três campanhas por ano

Para divulgar o programa e trazer o participante de volta à plataforma.

Conteúdo por perfil

Os dados do programa mostram o que cada perfil procura, e o conteúdo segue esse caminho.

Resultados em tempo real

Relatórios de audiência e de engajamento para acompanhar e melhorar.

Pronto para usar

Plataforma no modelo de serviço: a equipe de tecnologia da entidade não precisa instalar nem manter nada.

Avô e neta rindo juntos
o resultado

Um participante que conversa com o próprio futuro.

Ele entra pelo simulador, fica pelo conteúdo e volta pela campanha. No caminho, a entidade deixa de ser um desconto no contracheque e vira parte da vida dele.

Quer um programa com a cara da sua entidade?

A gente mostra a plataforma e monta o plano de conteúdo e de campanhas do primeiro ano.